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Social Media

Tumblr, Pinterest, Twitter, FourSquare, Facebook, LinkedIn...Is it really necessary to be on EVERY social media network?
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A study by Consumer Pulse showed that people who are fans or followers of a company on Facebook and Twitter, respectively, are significantly more likely to buy products and services or recommend a brand to a friend. Using social networks to interact with your customers and potential customers is a viable way to increase branding, overall company perception, loyalty and sales.

Felicity will help you identify the most effective platforms for your message, and minimize the time you spend disseminating your message.
  • Publication tools with blogs (Typepad, Blogger…), wikis (Wikipedia, Wikia, Wetpaint…) and citizen journalism portals (Digg, Newsvine…)
  • Sharing tools for videos (YouTube…), pictures (FlickR…), links (del.icio.us, Ma.gnolia…), music (Last.fm, iLike…), slideshows (Slideshare), products reviews (Crowdstorm, Stylehive…) or products feedbacks (Feedback 2.0, GetSatisfaction…)
  • Discussions tools like forums (PHPbb, vBulletin, Phorum…), video forums (Seesmic), instant messaging (Yahoo! Messenger, Windows Live Messenger, Meebo…) and VoIP (Skype, Google Talk…)
  • Social networks (Facebook, MySpace, Bebo, Hi5, Orkut…), niche social networks (LinkedIn, Boompa…) and tools for creating social networks (Ning)
  • Micropublication tools (Twitter, Pownce, Jaiku, Plurk, Adocu…) and alike (twitxr, tweetpeek)
  • Social aggregation tools like lifestream (FriendFeed, Socializr, Socialthing!, lifestrea.ms, Profilactic…)
  • Platforms for livecast hosting (Justin.tv, BlogTV, Yahoo! Live, UStream…) and their mobile equivalent (Qik, Flixwagon, Kyte, LiveCastr…)
  • Virtual worlds (Second Life, Entropia Universe, There…), 3D chats (Habbo, IMVU…) and teens dedicated virtual universes (Stardoll, Club Penguin…)
  • Social gaming platforms (ImInLikeWithYou, Doof…), casual gaming portals (Pogo, Cafe, Kongregate…) and social networks enabeled games (Three Rings, SGN)
  • Massively Multiplayer Online (MMO) Games (Neopets, Gaia Online, Kart Rider, Drift City, Maple Story) and Massively Multiplayer Online Role-Playing Games (MMORPG) (World of Warcraft, Age of Conan…)